Wednesday, August 26, 2020
Places that can be non-requested in 10 years Worries about future calling work up psyches of guardians, grown-ups and every single apathetic individuals. There are such a significant number of things to be considered! Individual inclinations and aptitudes, work showcase requests and money related viewpoint Ã¢â¬ these variables can be specified interminably. The most recent twenty years of high computerized improvement and mechanical devices spreading carried irreversible changes and advancements to all circles of our existence without special cases. There seemed a great deal of new positions, which can be not really required ten years prior. PCs and programming changed working procedures and set up a great deal of techniques and occupations, which have nothing to do with the past. Inventive working procedures and new dynamic employment positions are just to improve things, however how to manage the work territories and expert circles, which are subbed by machines? Hence, there are a few occupations that are under the danger of unnecessary quality because of mechanical development. Also, this inquiry ought to be respected by you cautiously, since request decides your work possibilities and compensation rate. So meet the callings that as per the most recent measurements and contemplations can scarcely endure over 10 years. Mailmen When have you composed a normal letter to somebody once and for all? There are still some instructive letters from certain official administrations, yet the quantity of correspondence and letter composing has diminished extraordinarily or vanished by any means. Who need to hold up to 14 days, if there is a moderate and brisk chance to associate individuals through telephone or interpersonal organizations? Individuals select increasingly helpful and dynamic methods of correspondence and letter composing isn't one of them. To be sure, we can expect that the situation of mailman will turn out to be less popular or futile by any stretch of the imagination. Be that as it may, there are a great deal of private postal workplaces and messenger conveyance and this course of conveyance administrations has more possibilities for effective working. Phone salesperson There is the propensity of uncommon utilizing telephones in contrast with the close past. It is progressively regular to utilize email for promoting. Other than such capacities, as mass mail dispersion or mail consolidate, make the advertising less convoluted for selling organizations and more altered for userÃ¢â¬â¢s joy. Computerized innovations made new chances and changed this business territory enormously. Along these lines, the situation of phone salesperson is scarcely in extraordinary interest these days and apparently there will be no individuals, who fill in as phone salespeople in around ten years. Distributers and printers Distributing circle of business is additionally affected by the advanced developments. At the point when it manages news, books or some other kind of such diversion, individuals allude to their Smartphones, tablets and PCs. Sadly, the quantity of individuals purchasing books and papers gigantically diminished. Distributing organizations put forth a ton of attempts to make their business gainful and to show clients perusing printed sources. However, it appears that the inclinations are not setting off to the benefit of distributers and there is a solid chance of distributing business rot inside hardly any years. Trip specialist Travel agentÃ¢â¬â¢s work is meant to improve peopleÃ¢â¬â¢s stresses over their excursion and to make all plans concerning it. In any case, increasingly more frequently individuals lean toward not to go to the movement organization however book everything through the Internet. It is easy to purchase tickets, save the inn; you view and control the things with respect to your outing yourself. Obviously, there are still individuals, who don't need or simply don't have the opportunity to design and go into subtleties, so they let trip specialist to manage it. Assume control over bar support of trip specialists and costs for utilizing help of such a master. Retail Cashier We can make shopping without human association and this is certifiably not another thing these days. A great deal of mechanized procedures, which are utilized for buying, become increasingly normal. Self-administration checkouts are actualized broadly in the shops and stores and the activity of retail clerk is progressively falling into insensibility. Who knows, maybe in ten years individuals will overlook that such an occupation has ever existed. Cab driver Taxi administrations are enduring a few changes and endure rivalry with ride sharing applications. Individuals would prefer not to hang tight for a taxi and quest for a vehicle by means of their computerized gadgets. Ride sharing applications offer a great deal of capacities and value alternatives and are end up being more modified. Apparently, so as to remain above water, cabbies will change the method of driving their business and will follow the forward-thinking inclinations of utilizing applications and driving. In this way, regardless of whether you are at the phase of work search or graduating classes, there are loads of things that you can't preclude and leave without consideration. Select the correct calling for your pleasure and money related prosperity and take care to guarantee your bearer accomplishment by attempted appropriate scholarly projects.
Saturday, August 22, 2020
E-Marketing (The qualities and shortcomings of E-Advertising) - Essay Example This article is a basic assessment of the qualities and shortcomings of E-advertising. With the present advancements in the Information Technology part, it has gotten feasible for organizations and associations to lead their organizations over the web, a procedure that can be alluded to as E-trade (Hanson, 2000). This is encouraged by the openness of PCs among the worldÃ¢â¬â¢s populace with web association which interfaces the providers with their clients through intelligent sites, which empowers the clients to make arranges just as to contrast and with differentiate the administrations offered by various sellers. Through their sites, the organizations can create consideration using designs that portray the genuine idea of the organizations for instance by including photos of the business premises, a portion of the items sold just as the supervisory crews among other significant parts of the business which might be useful in building trust in the purchasers on the administrations offered (Reynolds, 2004). These assistance to make an image on the customerÃ¢â¬â¢s min d on the believability of the business, reason being that photos convey more on the picture of the association. Making mindfulness is the principle significance of publicizing (Haegele, 2001). Through the web, this objective has been accomplished by organizations, which have abused the worldwide market at a less expensive cost than different media of publicizing, for example, the business catalog, through the broad communications for example news papers and radio just as Television and so forth. It is assessed that the cost of making a site is less expensive than the cost of publicizing on the business repository in this manner making it reasonable to a wide range of organizations (Brown, 2006). With a great many potential clients around the globe utilizing the web for different purposes, for example, research, sending and getting messages just as discussing through visit rooms and amusement, web promoting offers the best
Tuesday, August 11, 2020
Packing for Winter Break As the end of winter break is approaching, I came into the realization that it is important to know how to pack for a month. Even though this is my third year in the university, I somehow still manage to overpack my clothes and try to fit everything inside my suitcase. You live and you learn. Its not a bad situation compared to others. However, before leaving I was stressing with what I wanted to bring. Truth is, half of the clothes that I brought I ended up not wearing. Here are some tips that I was able to collect and learn throughout my break. Tip #1 Check the weather before packing and leaving for your destination! Since it is winter, remember to pack layers that you wouldnât mind wearing all throughout your break. Well, that is the case if you are heading back to a cold-temperature environment. Checking the weather could potentially decrease the headaches of what and what not to bring. Tip #2 This might be time-consuming, but plan your outfits! Look straight at your clothes and decide if you are going to truly wear them. Think about the holidays or upcoming parties that you might have. Prioritize those outfits first and then go with the flow. Tip #3 Look at your schedule. Will you be going out a lot with your friends, or will this break be a more chill, self-collective type of a break? From my experience, I shouldâve followed this tip to its core. Of course, I went out here and there, but I believe I went overboard because I did not use as many clothes as I wanted to. Tip #4 Leave room in the bag that you are using to store your clothes. You might find yourself buying new outfits or bringing jackets that you have forgotten for winter when you go back to campus. Nobody wants to have a bag thats about to burst. I hope these quick tips help you pack once the time comes for you! Luis Class of 2021 I was born and raised in Cicero, Illinois. Although I entered Illinois as an English major, I trusted my gut and switched to Journalism. Coming to a big institution and being a first-generation student can feel like a handful. However, knowing your resources and getting out of your comfort zone can help in the long run.
Saturday, May 23, 2020
Three Portrayals of Climate Change Ã¢â¬Å"You are what you eat.Ã¢â¬ WeÃ¢â¬â¢ve all heard the old saying, reminding us that what we take in, we canÃ¢â¬â¢t help but manifest. A similar axiom might apply to other things we take in, like information. Granted, Ã¢â¬Å"you are what you read, hear, and/or watchÃ¢â¬ just doesnÃ¢â¬â¢t have the same ring to it, but itÃ¢â¬â¢s operating along the same lines. But, in yet another difference between humans and food, (P1) creative artists use a variety of techniques to influence how we take in what they are telling us. By creative artists I mean writers, directors, and performers, and more specifically I refer to those involved in the works The Day After Tomorrow (DAT), An Inconvenient Truth (AIT), and Field Notes from a Catastrophe.Ã¢â¬ ¦show more contentÃ¢â¬ ¦In the beginning, it is possible that this movie was originally intended to do some good. Though Hollywood reeks of opportunistic capitalism, many of the writers and directors probably had some truly artistic roots and intentions deep inside them somewhere, at some time. But ultimately, any semblance of respectably artistic, persuasive, or credible characteristics were horribly mutated in the name of sensationalism. The idea for DAT may have been centered on climate change, but the writers quickly tacked on a love story, dad-son issues, crappy science, and man-hunting wolves on top of the instantly-induced ice age plot. As such, the movie sacrificed an originally plausible appeal to environmentalism for people who like a little less talk, a little more action. The movie was not all bad. One interesting technique was to cast the concept of climate change as inducing colder temperatures. I think that one of the leading reasons that global warming is not being confronted more forcefully is that Ã¢â¬â seriously - people generally like warm weather. And, in an extra twist of irony, the nations that are contributing the most greenhouse gases to the earthÃ¢â¬â¢s atmosphere are generally in cooler climates, whereShow MoreRelated Climate Change: The Sciences, the Media, and Politics Essay1468 Words Ã |Ã 6 Pagespolitics greatly influence public opinion and understanding of the world around us. These three spheres of information and action are invariably linked when discussing complex global issues like climate change. However, the presentation and resolution of disagreement within the three spheres is incredibly independent. The many ways that climate change, specifically the debate on the existence of climate change, is portrayed within th ese spheres can greatly affect public emotion, knowledge, and policyRead MoreGlobal Warming Video # 11511 Words Ã |Ã 7 PagesUniversity PresidentsÃ¢â¬â¢ Climate Commitment (ACUPCC) in order to try and raise awareness to students about the dangers and facts of global warming. After discussing this, Miller briefly covers his background in theology as well as states that he is not an actual climate scientist, but has taken a fondness to the issue of global warming, and researched the topic for the past three years. Moving on from this, Miller helps discuss one of the side issues that leads to confusion; mediasÃ¢â¬â¢ portrayal of events. BecauseRead MoreThe Importance Of Hunting In Sir Gawain And The Green Knight1624 Words Ã |Ã 7 Pageseven though it had begun many centuries ago. How have the Pearl Poet and Crevecoeur thought about hunting differently and what does that say about the two literary periods they inhabit? Sir Gawain and the Green Knight comprise of three hunts, three enticements, and three unique creatures. It isnt coincidentally that the principal days hunt is for deer. The deer speaks to the honesty and virtue of Gawain as a knight. The long and point-by-point depiction of the hunt and the catch of the deer serveRead MoreArgumentative Research Paper On Childhood Obesity1555 Words Ã |Ã 7 Pagesthis continual increase? There are many contributing factors as to why a child can be overweight, such as, internal and external factors, parent influences, food resources and availability, and media portrayal. This is a growing trend in our world that needs to take a step back and determine what changes need to take place for the future health of our younger children. There are many internal and external factors that play into why a child is obese. With internal considerations, genetics can play bigRead MoreMaura Pfefferman Reflection1557 Words Ã |Ã 7 Pagestransgender individuals in society, she is able to advocate for change in society to be more accepting and raise awareness for the transgender peopleÃ¢â¬â¢s plight. Sarah can be seen bravely standing up for her fatherÃ¢â¬â¢s rights helps to showcase the importance of raising awareness for the transgender community and the importance of being an ally for transgender rights. During a shopping trip MauraÃ¢â¬â¢s shopping trip with Sarah and Ali, the three of them need to use the bathroom. While MauraÃ¢â¬â¢s hesitant to enterRead MoreChinese Economic Expansion And Increased Air Pollution1729 Words Ã |Ã 7 Pagesdevelopment path without handicaps. Moreover, they argue that the U.S. wants to deliberately impede Chinese growth because its rapid development is a competitive threat. The U.S. is scared of Chinese economic dominance and wants to use ecological climate change politics to suppress Chinese growth. (Wheeler, 2010). The amount of environmental pollution can be directly correlated and with economic growth (GDP) according to a very predictable statistical curve. (Harbaugh, Levinson Wilson, 2012). ThisRead MoreEssay on Michelangelo and Renaissance Religion1148 Words Ã |Ã 5 PagesMichelangelo and Renaissance Religion Michelangelo Buonarroti lived in a time when the medieval aspects of Christianity were overwhelmed by the upheaval of the Reformation. His art portrays this change in religious philosophy by discerning the major trends and objectives of the Renaissance. His works show us...the changing world around him (Richmond 4). In addition, Michelangelo seriously impacted generations of artists to come. The Renaissance was a rebirth that led to new waysRead More Essay on Religion in the Works of William Shakespeare1720 Words Ã |Ã 7 PagesThe purpose of this essay is to explore the religious nature of William Shakespeares plays. This essay covers three topics surrounding Shakespeares work: the religious climate of 16th Century England, Shakespeares upbringing (school, parents, Stratford itself), and a brief introduction into the impact his society and upbringing had upon his work. Ã I. THE RELIGIOUS CLIMATE OF 16TH CENTURY ENGLAND Ã In order to understand the religious content in Shakespeares work it is helpfulRead MoreHidden Figures Is A Box Office Success Representative Of994 Words Ã |Ã 4 Pagesthe socio-political climate of the modern cinematic developments in the West. With the Hollywood stamp of approval, so to speak, Theodore MelfiÃ¢â¬â¢s directing and the diplomatic writing of Margot Lee Shetterly expose a Ã¢â¬ËhiddenÃ¢â¬â¢ moment in American history. This film promotes hope in a time of political confusion, i.e. the construction of a wall to illustrate Donald TrumpÃ¢â¬â¢s xenophobic approach Ã¢â¬Å"to making America great again.Ã¢â¬ The sixties is a strategic backdrop for interweaving three distinct stories, accountingRead MoreWomen s Freedom And Equality980 Words Ã |Ã 4 Pagessimple truth that women in America are paid less than men to the same jobs. Even in traditionally labeled feminine roles such as cooking, female chefs are paid less, making an average of fifty three cents per hour less than their male counterparts. According to Julia Moskin in her The New York Times article, Ã¢â¬Å"A Change in the KitchenÃ¢â¬ , she claims although there has been a significant push in the professional kitchen to become a place of gender equality, many women still face discrimination in the kitchen
Tuesday, May 12, 2020
Ã¢â¬Å"The art of war is of vital importance to the State. It is a matter of life and death, a road either to safety or ruin.Ã¢â¬ -Sun Tzu The modern world accepts laziness, disrespect, rebelliousness, and mediocrity. The days of hard work and discipline are long gone; replaced by decaying morals and nonexistent parenting. If this nationwide contagion continues to develop, the result will be a country unable to sustain, govern, or defend itself. The solution is evident: military service. Mandatory military service in the United States for individuals 18 years of age for a period of two years would have numerous benefits, as well as alleviate many problems facing America. Compulsory military service gives a second chance to high schoolÃ¢â¬ ¦show more contentÃ¢â¬ ¦Sadly, the Boomers grandchildren did not adopt the ideals and skills of their grandparents. Generation-Y, for the most part, lacks discipline, respect, a good work ethic, and a strive to succeed. The depressing fact is t hat Generation-YÃ¢â¬â¢s total mentality will be passed down to their children, and their children, and so on. This cycle would ultimately result in the downfall of America (Ã¢â¬Å"The 20 DifferencesÃ¢â¬ 1). Morals are not the only thing passed from parent to offspring. Lifestyles and genetics are also passed down; and right now, AmericanÃ¢â¬â¢s are fat. Currently 34.9% of American adults are obese. The CDC defines Ã¢â¬Å"obeseÃ¢â¬ as a Body Mass Index (BMI) greater than or equal to 30 (Ã¢â¬Å"Adult Obesity FactsÃ¢â¬ 1). For comparison, a 5Ã¢â¬ 10Ã¢â¬ male who weighs 150 pounds would have a BMI of 21.5. That same male would have to weigh 210 pounds in order to be considered obese. Obesity causes numerous health problems. In a study on obesity in America, National Geographic stated, Ã¢â¬Å"Being overweight is associated with 400,000 deaths a year and an increased risk of heart disease, type 2 diabetes, and colon, breast, and endometrial cancers. Most poignant is the psychological pain of those stigmatized by obesity. In one study at Michigan State University, undergraduates said they would be more inclined to marry an embezzler or cocaine user than an obese person.Ã¢â¬ (Ã¢â¬Å"Obesity ArticleÃ¢â¬ 1) Obesity is also incredibly expensive. In 2008 alone the U.S.Show MoreRelatedThe Art Of War By Sun Tzu1867 Words Ã |Ã 8 Pages THE ART OF HUMAN RESOURCES Kimberly M. Ayres University of Houston Ã¢â¬Æ' The Art of Human Resources The Art of War by Sun-Tzu, translated by Ralph Sawyer, has become a timeless roadmap to successful business management practices. This text provides valuables insights into human resources and the role it plays in the business environment today. Countless lessons can be learned from Sun-TzuÃ¢â¬â¢s teachings. Specifically, instructions on proper strategies regarding planning, staffing, training, leadershipRead MoreThe Art Of War By Sun Tzu1674 Words Ã |Ã 7 Pages The Art of War by Sun Tzu The Art of War was known as the most famous book of two past two millennia. The author of the book, Sun Tzu was a Chinese general, military strategist and a philosopher who lived in China. The Art of War by Sun Tzu presents the best philosophy of warfare which manages conflicts and how to win the battles. This book is published and translated internationally. There are numerous theories considering the text of his theories. It not only includes philosophies, the, mostRead MoreArt Of War By Sun Tzu1358 Words Ã |Ã 6 PagesTo begin, in Art of War by Sun Tzu, he refers to war as a designed strategy. He claims, Ã¢â¬ËTo win one hundred victories in one hundred battles is not the acme of skill. To subdue the enemy is the acme of skill.Ã¢â¬â¢ (Tzu, 1943, p. 79). This means that a well-designed strategy is to initiate the fuse with the enemy with a non-violent stunt like giving urine to the enemy instead of wine (Tzu, 1943, p. 79). This enrages them causing recklessly thinking and th ey make the first move to attack and the defendantRead MoreThe Art Of War By Sun Tzu1905 Words Ã |Ã 8 PagesOriginally written in Chinese in 514 B.C., The Art of War by Sun Tzu outlines basic, yet crucial principles and factors in military strategy that Sun Tzu claims would ensure victory in a war. There are several English translations of Sun TzuÃ¢â¬â¢s work, each having a slightly different interpretation due to the meticulous task of finding exact terms from Chinese to English, but some have been reviewed as reliable in conveying the true message of Sun Tzu. This includes the importance of considering economicRead MoreSun Tzu s The Art Of War1047 Words Ã |Ã 5 PagesSun TzuÃ¢â¬â¢s The Art of War in World War II During the Spring and Autumn Period (771 B.C.E. -406 B.C.E.) of Chinese history, the Zhou dynasty began to face opposition from several competing warlords and dynasties. In the midst of this conflict emerged the Wu general, Sun Wu, later titled Sun Tzu. He was the most innovative military officers of his time and his techniques and stratagem were transcribed into The Art of War which was later revised and became the most important military text in the ensuingRead MoreAnalysis Of The Art Of War By Sun Tzu1249 Words Ã |Ã 5 PagesBook Analysis: The Art of War by Sun Tzu Ancient Chinese scholar Sun Tzu wrote The Art of War more than 2000 years earlier, probably for kings, generals and solders of his time. However, this book is still relevant in this high-tech modern world. It has still a powerful energy to work as a useful guidance for modern times. The Art of War is actually about struggles and confrontation we all go through in our daily lives. We as all face same kinds of dilemmas in our hearts and minds when it comesRead MoreSun Tzu Art Of War Analysis964 Words Ã |Ã 4 PagesObjective Analysis 69. Sun TzuÃ¢â¬â¢s The Art of War (Sunzi bingfa) is a remarkably lucid, compact and sometimes enigmatic treatise. Although the main purpose was to be applied in war, its philosophies can be applied in any activity involved with conflicts or competition. Written in the sixth century BCE, it emphasises the role of military force in international relations: Ã¢â¬Å"Warfare is the greatest affair of the state, the basis of life and death, the Way (Tao) to survival or extinction. It must be thoroughlyRead MoreSun Tzu Art of War for Maxis2378 Words Ã |Ã 10 PagesAppendix I UNIVERSITI TUNKU ABDUL RAHMAN FACULTY OF BUSINESS AND FINANCE ACADEMIC YEAR: 2009/2010 JAN 2010 TRIMESTER UBMM1011 SUN ZIÃ¢â¬â¢S ART OF WAR BUSINESS STRATEGIES Assignment cover Sheet Course details Course : ______________________________________ Year and Semester of study : _______________________________________ LecturerÃ¢â¬â¢s Name : __DR. WONG KEE LUEN_____________________ Assignment Details Topic : _____________________________________ Due Date : Week 7, 5 March 2010Read MoreEssay about The Art of War by Sun Tzu698 Words Ã |Ã 3 Pages The Art of War has been used quite frequently throughout the years by many intelligent leaders and scholars. The day of its origin is still unknown, as well as who actually wrote it. It is believe that a Chinese military leader named Sun Tzu is the author, but people nowadays begin to question if he actually existed. Some people say it is a collection of Chinese military strategies that were passed down generation from generation. Whatever the origin of these teaching is, it is clear that whoeverRead MoreEssay about Sun Tzu and the Art of War1208 Words Ã |Ã 5 PagesThroughout the ages of history, there were many wars that were fought. For every victory and defeat, what was it that really determined the outcome of the war? Which army leader had the better or worse battle plan? With the plan they had, did it increase their chances of victory? Were there key factors in an army leaderÃ¢â¬â¢s plan that lead to their defeat? Or, was the best decision made to completely avoid war ? For a lot of the wars that took place and the ones that were avoided many years ago
Wednesday, May 6, 2020
Does the writerÃ¢â¬â¢s Introduction and first few paragraphs get your attention to continue reading? Explain. Yes, the writer Immediately Jumps into a tangible story rather than going through statistics and legal matters. The story was horrifying enough to continue. We will write a custom essay sample on Tomorrow is today or any similar topic only for you Order Now B. Are there any Blvd sections of this feature story? If so, briefly summarize and explain Its effect on you as a reader. If you did not find any memorable sections, what would you suggest the writer do on a second draft to correct this? The first story was very vivid to me. The story about the girl, Zoe, who sakes up naked and confused in a mans bed and eventually goes to brunch with him when she eventually hears from a friend that that is one fraternityÃ¢â¬â¢s Joking goal called Ã¢â¬Å"broncobusterÃ¢â¬ . It stood out to me because many young women do not even consider what happened to Zoe legitimate rape, however this happens to Chic State students every weekend. Many people may feel that the manner in which Zoe went about shedding light onto the situation is excessive and annoying but this is a mindset that she was trying to change. Zoe was trying to show other girls that no matter how small the situation seems, there Is no harm In fighting for Justice. This article also vividly displayed the Justice system at ZooÃ¢â¬â¢s university, Whitman. I was shocked to hear that during her appeal that she sat before the same Jury that had prosecuted her the first time. C. Do you think this writer presented a fair and accurate account of these incidents on the college campus? Explain what she did right or wrong. Yes, I believe that the writer had explained evenly the schools policy mixed into the stories. I did not even feel as if the stories were written abashedly; only to convey pure facts of what had happened. I was able to feel the exhausting Journey of the girl with my own thoughts and stereotypes. D. If you could ask the reporter one question feature story what would it be? What would have been the consequences if Zoe would have waited a long amount of time before reporting the rape? A. Although Machete refers to books, what can you use to help change or hone your mindset when It comes to writing first drafts? It helps to remember that first drafts will always be Ã¢â¬Å"slow and clumsyÃ¢â¬â¢ and to no get discouraged. Later, the other drafts will go by much quicker and from their confidence will increase. I feel it is hard to write firsts drafts because you start from nothing in your mind and you have to focus it into something actually tie large; you have to think as you go. But this is not always a bad thing. B. Why do you think people try to get things right the first time when it comes to writing? Could it be that they get frustrated? Do they not have enough time to revise? Could there be other reasons? Writing is different than any other subject, there is never any right answers. Every mind is its own universe so it can be very hard to tell how others will perceive your writing. Sentence structure and inflection can be among the hardest subject to convey within writing. This is why It may be easier to get things written own without overthrowing It. I know from past experiences that the times I spend cramming and spending three or four hours writing one paper Is worse than spreading It out overtime and looking at the piece day by day with fresh eyes. C. Have you had any experiences with trying to find and use a better word? Machete you think about this practice? I will always have problems widening my writing vocabulary. Even when I learn a new word it can be hard to know whether it is appropriate in a certain context. I agree with MacheteÃ¢â¬â¢s box practice because I believe that it can reduce redundancy in papers. How to cite Tomorrow is today, Papers
Saturday, May 2, 2020
Question: Discuss About The Coles And Woolworths Price Wars Supermarket? Answer: Introduction The article Price war odds rise as Woolworths outpaces Coles on 3rd May 2017 by Sue Mitchell talks about the price war in Australian supermarket industry. The efforts by Australias leading supermarkets, that is, Woolworths and Coles to boost their market share have culminated in a price war. Coles is responding to the price cuts by Woolworths to avoid losing its market share. For example, Coles has reduced the price of 34 San Remo pasta goods by between 20 and 25% and also slashed that of chocolate chip cookies by 25%(Mitchell, 2017). According to the managing director of Coles, John Durkan, the company is prepared to cut prices to retain its market share. His company was going to invest in low price plans to make sure that the price cuts are accomplished. The battle between Coles and Woolworths is of interest to the clients, suppliers and the analyst groups. The customers are keen to benefit from this competition by getting the products at lower prices than before. On their part, the suppliers are receiving pressure from supermarkets such as Coles to refrain from seeking price rises. Moreover, the analysts from different companies such as Citigroup and MacquarieEquities are providing their predictions about the current situation in Australias supermarket sector. Economic Analysis Number of Firms in the Market Australias supermarket industry is made up of a few businesses such as Coles, Woolworths, IGA and Aldi. Although there are a few companies in the marketing, the industry is dominated by two major supermarkets, that is, Coles and Woolworths. Woolworths occupies approximately 35.7% of the market share while that of Coles is nearly 33.2%. Other firms hold a small portion of the market share. This scenario depicts that the Australias supermarket industry falls under the type of imperfect competition referred to as oligopoly market structure. Chart 1: Source: Business Insider Price Wars Another important feature of oligopoly market structure evident in Australias supermarket sector is competition and price wars. This type of oligopoly is commonly referred to as competitive oligopoly. In oligopoly market, the behaviors of one company instantly impact the rival companies. As a result, every business is often cautious and maintains a close watch over the actions of competitors to have a counter-action when needed. In Australias supermarket sector, there is constant rivalry especially between Coles and Woolworths in retaining their customer base. When Woolworths slashes the prices of its products, it draws the clients of Coles. In response, Coles also reduces the prices and in some instances by larger margin compared to Woolworths to have its customers back(Mitchell, 2017). In fact, the competition is sometimes tight to the extent that these companies are willing to forfeit profit expansion to improve their sales and protect their market portion. Advertising Oligopolistic firms are known to make use of adverts to reach new clients as well as maintain the existing customer base. Indeed, advertisement intensifies competition among enterprises in the oligopoly market structure. If a company fails to advertise while others are advertising, then such company is likely to lose customers. In Australia, supermarkets, particularly, Woolworths, Coles, and Aldi use a significant amount of funds for advertising. In their advertisements, they use channels such as magazines, metropolitan radio, regional television, and direct mail. According to the Sydney Morning Herald, supermarkets in Australia spent approximately 200 U.S Dollars on advertisements in 2015/2016 trading period with Coles, Woolworths, and Aldi spending the highest(Heffernan, 2016). Barriers to Market Entry The existence of a few firms in Australias supermarket industry is clear evidence that there are significant obstacles to market entry. Some of the impediments to potential entrants result from the actions of Woolworths and Coles. For instance, the price wars between Coles and Woolworths that often culminates in price cutting makes it hard for a new entrant to operate profitably. Moreover, these companies enjoy significant economies of scale and hence have an advantage in the market. Evaluation of Australias Supermarket Sector Advantages The firms in this industry are paying close attention to the actions of the competitors. As a result, these companies have adopted a highly competitive practice which is benefiting the consumers. The clients are now in a position to obtain products at a lower price due to the price wars. Moreover, these firms are continually improving the quality of their products and service a scenario which benefits the consumers. Weaknesses The existing companies in Australias supermarket sector have intensified barriers to market entry. The hurdles lock out potential market entrants and hence denying the consumers the benefits of many firms in the industry such as stable prices and improved quality. Furthermore, the companies in this sector are allocative and productively inefficient. Graph 1: Allocative and Productive inefficiencies Quantity Allocative efficiency takes place when the price equals the marginal cost(Sloman et al., 2015). However, in this industry, the price exceeds the marginal and thus allocative inefficiency. Moreover, these companies are productively inefficient as they do not produce at the minimum point of the average cost curve. On the graph one above, 0A shows the efficient allocative output while 0P the productively efficient production. These productions levels are not attained in oligopoly market structure and hence inefficiencies. Recommendations Information is essential for the better operation of any market. Therefore, there is a need for the competition commission of Australia to avail fair, timely and adequate information to both producers and consumers to boost competition. Moreover, oligopolies sometimes resort to collusive arrangements and thus killing competition. The government should closely monitor the behaviors of firms in this industry to reduce or eliminate the chances of collusion as such arrangement will lead to the suffering of consumers due to high prices and poor quality. Conclusion Australian supermarket sector is made up of a few firms. Two companies, that is, Woolworths and Coles, dominate the market, and their behaviors have a significant impact on the entire industry. The economies of scale gained by the two key players have intensified barriers to potential market entrants. There is a need for the competition commission to enhance information in this industry and to monitor these companies closely to eliminate the possibilities of collusion. References Heffernan, M., 2016. Woolworths, Coles slow advertising as Aldi ramps up. [Online] Available at: https://www.smh.com.au/business/retail/wooworths-coles-slow-advertising-as-aldi-ramps-up-20161002-grt965.html [Accessed 14th August 2017]. Mitchell, S., 2017. Price war odds rise as Woolworths outpaces Coles. [Online] Available at: https://www.afr.com/business/retail/price-war-odds-rise-as-woolworths-outpaces-coles-20170503-gvy0aa [Accessed 13th August 2017]. Sloman, J., Wride, A. Garratt, D., 2015. Economics. 9th ed. Harlow : Pearson. Thomsen, S., 2017. CHART: Here's how big Aldi now is in Australia. [Online] Available at: https://www.businessinsider.com.au/chart-heres-how-big-aldi-now-is-in-australia-2017-5 [Accessed 14th August 2017].